Topsider Homes – Clemmons, NC (In-Office)
Topsider Homes designs, engineers, and fabricates high-end custom homes, shipped worldwide since 1968. We are not a builder and do not sell modular homes.
About the Role
This is a hands-on position, not a strategic or advisory role.
We are a small, focused company looking for someone who enjoys being directly involved, learning, and improving things over time.
You will work directly on our website, Google Ads (PPC), and social media—making ongoing improvements that increase engagement and lead quality.
Our customers are making large, emotional, long-cycle purchase decisions. The website and marketing must capture attention, build trust, and move people toward a phone call or estimate request.
What You’ll Do
- Make direct updates to our PHP-based website
- Improve pages, layout, and messaging to increase engagement
- Work with forms that feed into our SQL database
- Set up and manage Google Ads campaigns (hands-on)
- Create and manage basic social media content and posts
- Improve how visitors move toward contacting us
- Contribute ideas, then help execute them
What We’re Looking For
- Experience improving websites for lead generation (not just traffic)
- Hands-on experience with Google Ads (PPC) for lead generation
- Ability to create and manage basic social media content
- Ability to work directly in a PHP website environment
- Basic understanding of forms and database integration (SQL)
- Good judgment about what makes a website clear, credible, and engaging
- A strong visual sense—ability to recognize what looks good, feels right, and builds trust with an audience
- Experience with photography, layout, or visual presentation is a plus
- Comfortable using AI tools (ChatGPT, Claude, image tools) to assist with tasks such as editing, basic coding support, and content refinement
- Ability to use AI as a tool to improve efficiency, not as a substitute for independent thinking and judgment
- Willingness to be hands-on and do the work
This Role Is NOT For
- Pure developers focused only on backend work
- SEO specialists focused only on rankings
- Consultants or strategists who prefer advising over doing
- Candidates who primarily manage agencies rather than execute
Position Details
- Clemmons, NC (in-office)
- Full-time
- Compensation: ~$75,000 depending on experience and qualifications
Screening Questions (brief)
- Rate your experience working directly on PHP-based websites (1–10)
- Rate your experience managing Google Ads campaigns hands-on (1–10)
- Rate your experience improving websites for lead generation (1–10)
- Rate your experience creating and managing social media content (1–10)
- Rate your experience working with web forms and databases (1–10)
- Rate your visual/design judgment in evaluating what looks professional and effective (1–10)
- Do you prefer hands-on work or strategy? (1 = hands-on, 10 = strategy)
- Rate your experience using AI tools (ChatGPT, Claude, etc.) in your work (1–10), and briefly describe how you use them
- Are you able to work on-site in Clemmons, NC? (Yes/No)